Priorities
Priorities
These are some of the top priorities our campaign is focused on, based on what we've heard from the community:
Community First
Community First
As a Councilmember, my job is to listen to our community and put your needs first.
Affordability
Affordability
We need a Town Council that is laser-focused on reducing the cost of living.
Housing
Housing
We need local and workforce housing so Truckee remains a place where people of all ages and incomes can make their home.
Local Economy
Local Economy
We need a Truckee where anyone can start a business and thrive.
Responsive Government
Responsive Government
It should take days, not months, to get an approval or permit
Quality of Life
Quality of Life
We must preserve the excellent quality of life, environment, and recreation access we have in Truckee.

Experienced Leadership
Experienced Leadership
My husband and I were initially drawn to Truckee by the mountains and lifestyle, but we quickly fell in love with the local community that makes Truckee so unique.
While we were drawn here by the mountains, we stayed because of the community. I’m running to put that local community first by always listening.
A little about me: I grew up in Los Angeles. I went to Yale, where I studied Economics & Religious Studies and met my now husband. I've worked as a consultant, a community organizer, and now I run my own financial advisory practice. But I'm most proud of the work I've done here: showing up, listening, and working for a better future in Truckee.
I bring relevant Truckee experience to the Town Council. I currently serve as the Chair of the Truckee Planning Commission, where I am focused on addressing Truckee’s housing needs while ensuring new development contributes positively to our community. I was a leader on Measure G for a new library and am an organizer for Truckee Pride. I also volunteer with the Rotary Club and the Tahoe Jewish Community.
If elected, I would be the first Asian American and openly gay member of the Truckee Town Council.
- Jason Toups
We support
We support
Jason Toups for Truckee Town Council
Jason Toups for Truckee Town Council
Titles are for identification purposes only. Endorsements are on behalf of themselves as individuals and do not reflect organizational endorsements.
Joan Jones, Former Mayor of Truckee
Jessica Abrams, Former Mayor of Truckee
Ted Owens, Former Mayor of Truckee
David Tirman, Former Mayor of Truckee
Pam Hobday, Pamela Hurt Associates
Paco Lindsay, Founder of Paco's Bike Shop
Siobhan Smart, Wagon Train Coffee Shop
Stefanie Olivieri, Cabona's & MAP Founding Board Member
Craig Rowe, Teacher at Truckee High School
Jason Hansford, Truckee Donner Recreation and Park District Board Member
Catherine Hansford, Truckee Sanitary District Elected Board Member
Michael McGarry, Tahoe Forest Hospital Board Member
Jon Marks, President of Glenshire SOS
Romi Marks, Teacher
Mike Rogers, Truckee Democrats Club
Amy Palamountain, Truckee Democrats Club
Amy Aves, Friends of the Truckee Library Board VP
Barney and Nancy Dewey, Former Candidate for TDPUD
Kelly Gove, HPAC Commissioner
Ryan and Shannon Parrish, Owners of Grocery Outlet
Claudette Landry, Truckee Community Member
Michael Cohen, Truckee Community Member
Andy Buckley, GM of Homewood
Rabbi Lauren Ben-Shoshan, Tahoe Jewish Community & North Tahoe Hebrew Congregation
Jon Zemaitis, MAP Board Member
Kathleen Zemaitis, Church of the Mountains
Stephanie McAuliffe, Friends of the Truckee Library Board Member
Sheree Rife, Truckee Community Member
Bob Concannon, Truckee Community Member
David Greenberg, Truckee Community Member
Frank Christopher, Truckee Community Member
Lacy Garrison, Truckee Community Member
Patrick Callan, Truckee Community Member
Connor McCarthy, Truckee Community Member
Josh Kreiss, Physician at Tahoe Forest
Rick Silvestrini, Truckee Community Member
Adrianne Kimber, Truckee Community Member
Jeff Lennan, Truckee Community Member
Titles are for identification purposes only. Endorsements are on behalf of themselves as individuals and do not reflect organizational endorsements.
Add your name to the list!
Add your name to the list!
Endorse Jason Toups for Town Council
Endorse Jason Toups for Town Council
Join dozens of Truckee community members in endorsing Jason Toups. Together, we can build the future Truckee we all deserve.
Donate to keep our campaign going!
Donate to keep our campaign going!
Payments to Jason Toups for Truckee Town Council 2026 are not tax deductible for income tax purposes. Payor information will be disclosed on public reports. We may not deposit your contribution without your name, street address, occupation and employer information from individual contributors. In making this contribution, the contributor affirms that they are a United States citizen or a permanent resident.

